You’re in a North Shore bistro. It features cuisine you never ate as a kid. As a kid you had burgers, hot dogs, grilled cheese. Washed down with soda pop. Does that mean you skipped veggies? No way. You had fries (potatoes!). Ketchup (tomatoes). Maybe peas for greenery. What good is butter if you’ve got nothing to melt it on?
But, now you’re in this grown-up joint where they serve things like wine and quinoa. We’ll get to quinoa in a second. This is a test; you’ll find out why after a brief digression about wine.
Sure, there are good wines, and respected wine-lovers whom we love. But, be honest: wine is both sour and bitter at the same time. If you’d just arrived from another planet and were asked to taste-test it against a chocolate malt—would wine win? Something to muse about. Meanwhile, back to quinoa…
Its popularity hit around 2013, and captured trendy eaters. Google has more about quinoa than you’ll get here. Let’s just say it’s similar to buckwheat, might be related to the tumbleweed, and can be pretty tasty.
The real issue is its name. “Quinoa.” And here’s where you pass or fail the test. Even though you KNOW how sophisticates pronounce it, haven’t you been saying “quin-oh-ah” to yourself while reading this?
But, the stuff is pronounced “keen-wah.” That disparity between spelling and pronunciation may set off an alarm in the bullpen of your mind. Does this mean you should avoid jumping on the quinoa bandwagon? (See, you just said it wrong again).
Of course not. The keen-wah industry needs you. Keenly.